So the movie’s been delayed until next year, what about the toys? Well chances are if you’ve been in an action figure aisle, you noticed that the first run of the Retaliation toys are out. Hasbro opted to sell through what was shipped, but seeing as the other option was a economically crippling recall that would even further piss off their retail partners, it was really the only thing they could do. Future waves of the toys will be held back for the movie release next year. I already went on record about how underwhelmed I am with this line, but when I went hunting for new Avengers figures this morning I found that the pegs are still crammed with the same three non-movie versions of Iron Man, Cap and Thor, so I opted to pick up the only two Retaliation figures that I had much interest in. Today we’ll take a look at Cobra Commander.
There’s the packaging and oh lord is it terrible. Sure its a standard and perfectly functional Hasbro card and bubble, which displays the figure pretty well. There’s an insert that personalizes the package with the figure’s name and a shot of the figure deploying his token stupidly oversized and gimmicky weapon. Take note, my Cobra Commander is blue, but there appears to be a running change with a black variant.

The cardback is an atrocity. It really looks like Hasbro had someone in their art department hammer this out while on lunch. The logo and shots of Roadblock and Snake Eyes are poorly formated and look like they were clipped out of a magazine, whereas the orange yellow deco of the card makes the figure blend in with the knock-off military figures on the pegs next to it. The back of the card has a throwaway blurb about the character, but no file card. It shows the figure in three different poses, holding each of his weapons and there are shots of three other figures in the assortment off to the side. What’s with the Japanese lettering on the back? I’ll let y’all ponder that while I open my figure and then burn the packaging and bury the ashes in the backyard.


Out of the package, Cobra Commander is one very, very cool looking figure. Obviously, it helps when the toy is based on a good looking movie design and that appears to be the case here. If you like your Cobra Commander as a take charge, in the thick of things, terrorist leader, this version should really appeal to you, because he’s outfitted for action, rather than sitting on the throne. The head sculpt is extremely detailed and a nice evolution of his chrome faceplate design of old with the faceplate centered in what is made to look like a Cobra’s jaws. There’s a tiny sculpted Cobra on the top of the helmet and he has sculpted Cobra emblems on his kneepads. The rest of the figure is a pretty simple but effective sculpt.

His belt and bandolier strap are removable, which is a good thing. I like having the option of him wearing it, but I think its a little too bulky to make him look like a dignified leader. If Cobra Commander goes into battle, I’m sure he’ll be flanked by troops to carry his shit, so he shouldn’t need this many pouches. On the downside, the nice gold braid that loops around his right arm is part of the gear belt, so if you take it off, the braid goes with it.
The coloring on the figure is ok. I would have preferred a paler shade of blue, but what’s here is still good and I like the way it contrasts with the slightly glossier black of the boots and gloves. The Cobra Emblem tampo on his chest looks great. I definitely would have preferred his helmet be blue like his uniform, but its still plenty cool as it is.
Articulation? For all the bitching I have to say, the articulation here is not at all bad. You get a ball jointed neck. The arms are ball jointed at the shoulders, and again at the elbows. The wrists do swivel. The legs are ball jointed at the hips and feature hinged knees. He can swivel at the waist. Yeah, the lack of double hinges in the knees, and any articulation in the ankles will upset a lot of people. On the flipside, I was actually surprised that the wrists had swivels. What’s here is lacking, but its definitely not the stone age level of poseability a lot of collectors feared.


As far as accessories go, Cobra Commander comes with a simple assault carbine and a pistol. The pistol fits into the aforementioned leg holster. Both are decent sculpts and cast in pale grey plastic. Of course, you also get the usual throwaway oversized gimmick weapon. In this case its a Cobra staff that shoots a giant missile. As a weapon its ridiculous, but I’m sure a lot of collectors could find a way to work it into their displays as decor for the Cobra Temple, Cobra Throneroom, or Cobra Smoking Lounge.

Cobra Commander cost me just under $9 at Walmart. That’s about right for figures these days and while he doesn’t come with the plethora of accessories and articulation that Joe fans have been getting these past couple of years, he’s still an excellent figure. Apart from the packaging, nothing about this figure feels cheap or scaled back to me. Still, I wouldn’t take this as praise for the line as a whole. I looked at all the figures today and Cobra Commander was the only one I was tempted to pick up. Roadblock actually looks good, but I can’t get past that big gunpart molded right into his hand. I wasn’t even too keen on the Cobra Trooper, but I bought him anyway and we’ll check him out on Monday.